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What is the future if Search Engine Optimization (SEO)?

Search Engine Optimization is a new career prospect. Can any one let me know what is the future?

Public Comments

1. Damn, my crystal ball has broken - sorry, I won't be able to look into the future for you today...
2. This is a highly viotile industry and it is being ruled by a small number of key players (Google is the biggest, then you have Yahoo and MSN, who you can't ignore). Currently these guys define the 'rules'. They could easily change and you're at their mercy if you work in SEO full time. Things could easily change of course, and new players might come into the market and potentially take over it. This means things aren't stable, but you should always be in demand. Cheers.
3. It seems to be a growing field. However, more and more software is coming out that makes it very easy to do on one's own. So, it will probably begin to shrink in the near future.
4. AI - Artificial Intelligence is the future of Search Domain (SEO). Coming to Search Giants like Google, Microsoft and Yahoo are racing with each other to get on to the top. The trick behind the Search is the smartest algorithm. One who has the smartest algorithm and wonderful result presentation would get on to the top. Im not an expert. Hope you liked it. Cheers!
5. if one can touch the sky he/she will knew it. SEO is just like open sky. just spread your wings take a breath and start enjoying it. In near future there are much more chance of SEO growth with the growing number of E-commerce sites.
6. today search engine looking for keyword or phrase for giving you the best result but in future .. search engine looks for meaning of phrase ... so seo changs very dynamically.....